The Good. Clean. Fun.™ BLOG

Fresh color, fresh cut — you’re feeling pretty fantastic, right? Then, after a while, you’re finding it difficult to style your tresses, and your once vibrant hue looks a bit lackluster. While it could be that you need an overall refresh, it’s also possible that your hair can be damaged. Split ends, frizziness, and rough texture result from strands exposed to harsh conditions or that are over-processed or over-styled. The wrong shampoo, conditioner, and styling products can also have an impact. 

But damaged hair isn’t wholly inevitable. With the proper styling routine and a few tweaks to your lifestyle habits, you can ensure that your hair always looks strong, hydrated, and lustrous. 

Signs of Damaged Hair 

Hair can become damaged for several reasons, including the overuse of hot tools, infrequent hair trims, tight hairstyles, extensions, lack of conditioning, and exposure to sun and pool water. Telltale signs of distressed tresses include: 

Breakage

If you start noticing that hairs are breaking off around your head — especially when brushing or combing it — it’s a sign that your hair lacks moisture. 

Lack of Shine

Healthy tresses are bouncy, shiny, and soft to the touch. Hair that’s lackluster due to damage absorbs light instead of reflecting it. 

Hair Feels Brittle

Brittle hair feels rough, looks dry and dull, and tends to break off easily. 

It’s Difficult to Manage

Having a bad hair day once in a while is completely normal. However, if you’re constantly dealing with unruly tresses that won’t hold a style, it’s likely a sign that your hair is damaged. It’s time for a trim, deep conditioning treatment, and a break from the hot tools. 

Hair Tangles Easily

Tangling is typical for those with fine hair. However, if it becomes a regular issue regardless of your hair type and texture, it’s a sign of damage because the cuticle is rough versus smooth. That’s nothing a Better Natured® deep conditioning treatment can’t fix. More on that in a bit!

Thin Ends

Breakage isn’t always visible right away. It can take weeks or even months to notice a difference in your hair. One of the first places you’re likely to see damage is the ends because it’s the oldest growth and is, therefore, more susceptible to wear and tear. Your tips will appear thin — almost even see-through — dull and brittle. You’ll notice a big difference, even with a slight trim. 

Stunted Growth

If you feel as though months have passed and your hair seems as though it’s at the same length, that’s a significant indicator your tresses are in poor shape because there’s perpetual breakage at the ends. Along with using conditioning treatments, it’s vital to get your hair trimmed regularly — even if you want to grow it out — or you’ll constantly be battling limp, lackluster tresses. 

Hair Products to Combat Damaged Hair

Featured: Better Natured®’s Damage Repair Shampoo

To keep your hair looking shiny, bouncy, and luscious, try easing up on the hot tools, wearing a swim cap when taking a dip, using a wide tooth comb or wet brush to get rid of tangles, getting regular trims, and using Better Natured®’s products for damaged hair to keep your tresses in tip-top shape. Below we run through our line of damaged hair products and how they can restore your locks.

Better Natured® Damage Repair Shampoo and Conditioner

Your hair care routine starts in the shower with our Damage Repair Shampoo and Conditioner! Wash your compromised strands with our hydrating, replenishing, and strengthening shampoo formulated with Better Natured®’s proprietary formula helps reduce breakage by 40 percent* and works to prevent future damage.

Apply Damage Repair Conditioner from mid-shaft to tips to provide much-needed moisture to distressed, dry tresses while delivering stronger* strands that are 3X less prone to breakage.* 

This dynamic duo is great for restoring hair that’s been damaged from chemical treatments and hot tools. 

*Against combing breakage on damaged hair when using Better Natured® Damage Repair Shampoo and Conditioner vs. a non-conditioning shampoo.

Use a Deep Conditioning Treatment 

Deep conditioning helps reduce breakage and split ends while improving the integrity of your tresses. You don’t have to wait until your hair is damaged to start using one! In fact, incorporating regular treatments into your routine can help keep your strands hydrated, shiny, and full of body.

Better Natured®’s Moisture Replenishing Masque is a lightweight hair moisture treatment that leaves overprocessed, dry, and brittle hair soft and deeply hydrated. It makes detangling and combing 14 times more manageable, which reduces breakage. The formula is infused with protective lipids that mimic those found naturally in healthy hair, so you’ll really notice a difference with regular use. Work a generous amount through your tresses and leave it in for three to five minutes before rinsing. For the ideal results, use one to three times a week. 

After your hair is washed, our Damage Repair Strengthening Leave-In Cream helps treat dry, brittle strands while smoothing, strengthening, and reducing frizz for an impressive 24 hours. It also safeguards your hair from future damage, making your tresses feel more resilient and three times stronger.*

*Against combing breakage on damaged hair vs. a non-conditioning shampoo.

Don’t Forget the Heat Protectant

We’ve mentioned laying off the hot tools, but realistically, you’ll want to blow dry your hair or add in some beachy waves now and again. That’s okay as long as you’re applying a heat protectant first. 

Better Natured®'s Heat Styling Lotion protects hair during blow drying*, controls frizz for 96 hours, and preps tresses for a touchably soft finish that’s smooth, reshapable, and long-lasting. 

Between the environment and lifestyle habits, your tresses go through a lot on a daily basis. Keep your strands looking full, lustrous, and vibrant by stocking yourself up with Better Natured®’s products for damaged hair!

*Against combing breakage during heat styling.

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